Why Is the BMW M8 So Expensive?

The BMW brand has come to stay! 

With millions of cars produced, it is almost impossible to go around without coming across many BMW vehicles. 

The BMW cars are sure to cause a stare or two when spotted and the BMW M8 is no different. 

To begin with, what is the BMW M8? The BMW M8 is the flagship model in the Motorsport-drizzled 8 Series. 

With an impeccable architectural design and fantastic built-in features, the BMW M8 is one of the many reasons why the brand is synonymous with luxury and status. 

Just like the expensive Nissan GTR and the best Ford Thunderbirds.

In recent times, more brands have come up with cars that are designed for luxury in the automobile industry. 

These cars have all the essential features that car enthusiasts could only imagine in the past. 

As a result, cars became even more pricey. 

The BMW brand was not left out in this trend. 

They launched the BMW M8, which has a staggering price tag. 

But why is the BMW M8 expensive in the first place? 

To understand that, we need to take a brief look at the story behind this exciting model.

The launch of the BMW M8 marked the first time in the German carmaker’s history where a race car was developed and then gave rise to a series production car. 

The BMW M8 was built essentially for racing, and as such, it makes optimum use of the available space in the car to enhance its track performance. 

It is not just a high-performance supercar; this fantastic car is swaddled in comfort and adorned in luxury. Thus, it no surpise that a car that offers such comfort comes at a price. 

Features of the BMW M8

There are several features and essential qualities that befit the high price tag of the BMW M8, and they include the following: 

1. A Luxurious Design

The BMW M8 brings both luxury and class to its design. 

It has an aesthetically appealing design and an unrivaled speed that compensates for its huge-dollar tag. 

The sleek design may even be comparable to the cheap Corvettes.

The car is a beast with an exterior crafted with a long bonnet, sweeping roof, flared wheel arches, and a short tail that shows the BMW’s sporting heritage. 

Designed as a sports racing car, the BMW M8 has a low ground clearance and key features that make the series stand out. 

For example, you’ll find that grille kidneys, sculpted lights, and dual twin exhaust tailpipes are peculiar to all cars in the M range. 

The hits of matte gold on the grille kidneys, brakes, wheel rims, and double twin exhaust tailpipes shed some light on the classic ideas of luxury. 

Make sure you style your exhaust tips too as you would get the best exhaust tips for your Dodge Charger.

Like most cars in the BMW M series, the BMW M8 has an interior that is designed with every element of class and poise: the leather surfaces are beautifully stitched together, and the trim pieces are appropriately upscale. 

From a luxurious design that is automated for convenience to great technology, the BMW M8 remains one of the cars that ranks the highest on the fastest and most expensive cars from the BMW brand. 

2. Automated for comfort

Apart from being a high-speed automobile, the BMW M8 is also designed with your comfort in mind. 

Even at high speed, the car maintains a quiet interior environment except for a few road noises from its low-profile tires. This ensures your overall comfort and enhanced concentration.

In addition, the BMW M8 is built with a suite of semi-autonomous driving systems that curb the stress associated with driving. 

The bulk of its automation capability comes to play during traffic congestion: the BMW is automated to maintain a safe distance with the car in front of it and still stay intact on the lane. The result is that the driver could relax, unlike what is obtainable in a regular car. 

Furthermore, the automation capability of the BMW M8 also shines bright in its self-parking systems. 

These systems work excellently and allow the driver to effortlessly park the vehicle into both parallel and perpendicular spots with little or no steering intervention. 

3. Great Technology

Another reason why the BMW M8 is so expensive is due to its state-of-the-art technology. 

The BMW M8’s iDrive is top-notch; it functions excellently in its present iteration. 

It is also easier to use when compared with the other iterations before it. 

As an alternative to the conventional rotating knob, the BMW M8 also allows drivers to control the car’s infotainment using voice commands, gesture controls, or touchscreen. 

The 10.25-inch touchscreen functions as the central hub of BMW’s iDrive 7.0 infotainment system. 

That’s not all, the display system is complemented by a rotary controller and physical buttons on the center console. 

The interface, asides from being intuitive, is packed with impressive graphics and swift response systems. 

Some other features around the infotainment hub include the Apple CarPlay, a subscription-based Wi-Fi hotspot, and a 16-speaker Harman Kardon audio system. 

Another feature demonstrating the car’s superior technology is the standard 12.3-inch digital instrumentation. 

It pushes the tachometer and speedometer to one side, revealing the center of the navigation map and the two torque and power meters on the right.

4. Flexible Customization

Since its inception, BMW has always been known to design its cars with a touch of customization. 

The BMW M8 was not left out in this trend. 

It is fully customizable and comes with several extended capabilities. 

All base models of the BMW M8 are loaded with luxurious features that are fully customizable. Some of which are: 

  • Customizable ambient lighting.
  • 12.1-inch digital gauge cluster.
  • Heated and ventilated front seats.
  • Nappa leather-covered dashboard.
  • Power-adjustable steering wheel.
  • Wireless charging and more. 

Additionally, with the BMW M8, drivers get to change and customize the parameters of the engine, chassis, steering, brakes, xDrive system, and transmission logic and fine-tune them to suit their preferences. 

Interestingly, the new customized settings are savable to the red M1 and M2 buttons on the driver’s steering wheel for future use. 

5. Enhanced Engine Capacity 

The BMW M8 is built with an enhanced engine capacity for better performance. The engine comprises a twin-turbo 4.4-liter V-8 that makes 617 horsepower and 553 pound-feet of torque. Also, the strong mill pairs have an eight-speed automatic transmission and a rear-biased all-wheel-drive system which is capable of disengaging power to the front axle. 

Interestingly, the engine of the BMW M8 model is reputed for being the most powerful engine to come from the brand yet. Little wonder the BMW M8 doubles as a racing and luxury car. 

6. Safety and Driver-Assistance Features

Another striking feature of the BMW M8 that could be a testament to its high price tag is its safety and driver-assistance features. 

The BMW M8 comes with a myriad of safety and driver-assistance features, including self-parking and night vision. 

The backup assistant and 360-degree cameras ensure the ease of getting out of critical spots without scratching your car. 

Some of the car’s key security features include the following: 

  • Front warning collision systems with automated emergency braking
  • Blind-spot navigating
  • Adaptive cruise control available with halting and releasing capabilities, stop-and-go tech

7. Excellent Navigation System for Improved Efficiency  

Another striking feature of the BMW M8 is the eight-speed Steptronic transmission. 

It is majorly connected to the navigation system and works according to the planned route. 

This is part of BMW’s plan to introduce intelligent networking to automobiles. 

The primary function of the navigation data is to inform the driver of when the car is heading towards an intersection. 

Overall the intelligent networking of the BMW M8 allows for improved efficiency of the vehicle. 

The auto start/stop function is also available; it takes advantage of this enhanced technology to avoid inefficient engine shutdown at junctions. 

8. Glass Applications 

Another essential feature that is designed to provide BMW M8 users with great value for their money is the glass applications

They are designed for the gear selector, the iDrive controller, start/stop button, and the volume control for the audio system. 

As aluminum and carbon-fiber trim become a more common feature in most premium vehicles, many brands, including BMW, have adopted alternative materials like glass applications. 

As part of the unique features that the glass applications offer, there is an illuminated “8” that can be seen through the glass surface of the gear selector; it is an indication that BMW paid so much attention to detail. 


Having examined the essential features of the BMW M8, it is easy to see why this amazing car is more expensive than its competitors. 

No disrespect to cheap Dodge Chargers.

In fact, the BMW M8 remains the most expensive M car ever produced by the BMW company, with a starting MSRP of $130,000. 

With innovative design, customer experience, technological advances, available customizations, increased engine power, better safety features, increased chemical applications, and utilizing AI tech, BMW wants to remain competitive as it offers one of its best products in the market.

A vehicle that impresses users on the road and the race track could not be any less expensive. 

The BMW M8 car offers a unique synthesis of comfort, performance, and efficiency.

Furthermore, the BMW M8 is essentially designed to push the limits of dynamic performance, and as such, it offers a luxury ambiance with the ultimate feeling of motorsport. 

No wonder it was described by the brand as the M Division’s “first foray into the world of luxury motoring”. 

This quote gives an insight into what the BMW M8 has to offer.

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